NFE/1.0 ERTS - StoxRox.com http://www.stoxrox.com/ en webmaster@stoxrox.com ©2008 StoxRox.com Thu, 20 Nov 2008 04:32:49 EST Thu, 20 Nov 2008 04:32:49 EST http://www.stoxrox.com/static/tpl/hlogo.png http://www.stoxrox.com/ http://www.stoxrox.com/i/h/ERTS/k6aXxJeZlJU=/More Than 50 Creative Celebrities Test the Limits of Their Imagination with EA's Spore 7efec3cfcbadea9e25dacb982d5a1066 Tue, 02 Sep 2008 05:00:13 EDT If your favorite TV, Music, Technology and Pop Culture stars could create their own alien life forms, what would they look like? Would they be passive or aggressive? Would they have two eyes or 10? Maxis, an Electronic Arts Inc (NASDAQ:ERTS) studio today announced a new web site that aims to find out. Maxis has invited more than 50 creative celebrities to design their own out-of-this-world alien species with the Spore(TM) Creature Creator. The Spore Creature Creator is a stand-alone product and creativity toy box where players create their own unique creatures, bring them to life with entertaining animations, and share them online with friends around the world. http://www.stoxrox.com/i/h/ERTS/k6aTxJadkZg=/Dateline Caracas: Mercenaries Invade Venezuela dbc6ebc3d59b695e5ac2027984f421a6 Fri, 29 Aug 2008 07:00:01 EDT Viva Venezuela! Pandemic(TM) Studios, a division of Electronic Arts Inc. (NASDAQ: ERTS) is proud to announce that its highly anticipated action game, Mercenaries 2: World in Flames(TM), has shipped to retail across North America and will hit stores in Europe on September 5th. http://www.stoxrox.com/i/h/ERTS/k6aTxJablJI=/BioWare Reveals Dragon Age Toolset Details 04c6e4421708968085d8def0cdecc0e2 Fri, 29 Aug 2008 05:00:06 EDT Leading video game developer BioWare(TM), a division of Electronic Arts Inc. (NASDAQ:ERTS), today announced that it will continue in the studio's long tradition of delivering powerful content-creations to the gaming community by releasing the Dragon Age(TM) Toolset. BioWare will be presenting the Dragon Age(TM) Toolset at the Penny Arcade Expo in the Washington State Convention & Trade Center today through Sunday. Designed specifically for the highly-anticipated Role-playing PC game Dragon Age(TM): Origins, the Dragon Age Toolset provides players with developer-grade tools that will allow them to produce their own content. http://www.stoxrox.com/i/h/ERTS/k6aT1Jecl5I=/Gillette Partners With EA Sports In Push To Expand Its Sports Marketing Into Video Gaming 44b7045da9db56eaa558966116b4b290 Fri, 29 Aug 2008 04:28:47 EDT August 29, 2008 (FinancialWire) -- Gillette, a unit of Procter & Gamble Co. (NYSE: PG), has teamed up with EA Sports, a unit of Electronic Arts Inc. (NASDAQ: ERTS), to expand its sports marketing into video gaming in a major way. http://www.stoxrox.com/i/h/ERTS/k6aSxJaYkZc=/EA's CEO to Present at the 2008 Citi Investment Research Technology Conference 6c74c58ba962bc1f322e8415c20cafea Thu, 28 Aug 2008 13:30:01 EDT Electronic Arts Inc. (NASDAQ:ERTS) today announced that John Riccitiello, Chief Executive Officer, will present at the 2008 Citi Investment Research Technology Conference on September 3, 2008 in New York, NY. During the course of this event, Electronic Arts may disclose material developments affecting its business and/or financial performance. An audio webcast will be available on Electronic Arts' website at http://investor.ea.com through September 10, 2008. http://www.stoxrox.com/i/h/ERTS/k6aS0pmUmZk=/Gillette(R) and EA Sports(TM) Announce Global Partnership Focused on Gaming 0de543582903083f747eb853b18ad511 Thu, 28 Aug 2008 11:27:00 EDT Tiger Woods, one of today's greatest athletes, joined two of his partners -- and two of the world's best known brands -- Gillette [PG], the world's leading grooming brand, and EA SPORTS(TM), the world's leading sports interactive entertainment brand and a Label of Electronic Arts Inc. (Nasdaq: ERTS), on Wednesday to announce a global partnership that will create a variety of co-promotional marketing opportunities focused on similar male consumers. This will include joint online marketing efforts in more than 20 markets in North America, Latin America, Western Europe and Asia that will leverage the Xbox 360(R) LIVE and EA SPORTS in-game environments. Joining Tiger Woods for the announcement in New York City were Peter Clay, Vice President, Gillette Grooming, and Peter Moore, President, EA SPORTS. http://www.stoxrox.com/i/h/ERTS/k6aSz5eWl5M=/Electronic Arts (ERTS) NewsBite - ERTS Rises on GDP Reading 189182ce504f9232c49c1863e2307e8e Thu, 28 Aug 2008 05:59:09 EDT Electronic Arts (NasdaqNM: ERTS) opened at $47.85. So far today, the stock has hit a low of $47.78 and a high of $48.90. ERTS is now trading at $48.89, up $0.85 (1.77%). Over the last 52 weeks the stock has ranged from a low of $41.17 to a high of $61.62. ERTS shares are trading higher with the broader market this morning after the Commerce Department reported that GDP rose at an annual rate of 3.3 percent during the second quarter, well above the government's initial estimate of a 1.9 percent increase. Technical indicators for the stock are neutral and S&P gives ERTS a neutral 3 STARS (out of 5) hold ranking. If you are looking for a hedged play on ERTS the stock seems like it could be a candidate for an October out-of-the-money bull-put credit spread below the 40 range. http://www.stoxrox.com/i/h/ERTS/k6aRxJSUmpo=/Natasha Bedingfield Lends Star Power as Spokesperson for EA's Boogie SuperStar for Wii ba06d3261232e975d60fb65a9e591152 Wed, 27 Aug 2008 04:00:07 EDT The Casual Entertainment Label of Electronic Arts, Inc. (NASDAQ:ERTS) unleashes the star power behind its upcoming Boogie(TM) SuperStar game for Wii(TM) today with the announcement of international music sensation Natasha Bedingfield as the game's featured spokesperson. Additionally, EA unveils the full Boogie SuperStar soundtrack including nearly 40 hit singles made famous by today's hottest artists. http://www.stoxrox.com/i/h/ERTS/k6WaxJOWlpI=/EA Tees Off With Tiger Woods PGA Tour 09 as It Hits Retail Stores Today 6fe57a15973ed3bc4a46544e8d2a5d5d Tue, 26 Aug 2008 08:00:02 EDT Electronic Arts Inc., (NASDAQ:ERTS) announced today that Tiger Woods PGA TOUR(R) 09, a nominee for best sports game at this year's E3, is available in retail stores today. The critically acclaimed Tiger Woods PGA TOUR franchise, which appeals to experienced and novice gamers alike, will feature personalized gameplay via Tiger Woods' swing coach, Hank Haney. In addition, Tiger Woods PGA TOUR 09 All-Play, winner of IGN's Best Wii Sports Game Award at E3, features new graphics and user interface while also incorporating interactive and social mini-games. http://www.stoxrox.com/i/h/ERTS/k6WaxJKalps=/The Sims 2 Apartment Life Expansion Pack for PC and The Sims 2 Apartment Pets for Nintendo DS Hit Stores Today 875705f7eaed89c34cc6f4e66d948e92 Tue, 26 Aug 2008 05:00:27 EDT The Sims(TM), an Electronic Arts Inc. (NASDAQ:ERTS) Label, shipped The Sims 2 Apartment Life for the PC, and The Sims 2 Apartment Pets exclusively for the Nintendo DSTM to retail outlets nationwide. In both releases, players leave suburbia for the action and excitement of apartment life. The eighth expansion pack for The Sims 2 franchise, The Sims 2 Apartment Life delivers the drama and fun of apartment living as they move into a brand new building, explore their new neighborhood, mingle in coffee shops, meet new friends and much more. In The Sims 2 Apartment Pets, life in the apartment becomes a lot less lonely as a friendly, furry or fine-feathered friend offers companionship and delivers happiness and joy to Sims. Both titles shipped to retail outlets in North America, European and Asia-Pacific regions and are available now!